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Revlon’s acquisition bolsters Q4 sales
Revlon said fourth quarter sales increased 28%, thanks to the inclusion of sales at The Colomer Group, which it acquired in October.
Net sales for the quarter totaled $491 million, up 28% compared with $383.5 million in the year-ago period. On a foreign currency fluctuations or XFX basis, total net sales rose 31.2%, benefiting from the inclusion of $116.8 million of net sales related to the Professional segment beginning on The Colomer Group acquisition date. Excluding the acquisition, total net sales rose 0.7% on an XFX basis.
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Amy Poehler set to help sales at Old Navy
Saturday Night Live alum and “Parks and Recreation” star Amy Poehler will appear in commercials for Old Navy following last year’s involvement with Best Buy.
Ad Age is reporting that along with starring in the commercials, Poehler will help write and direct them. The first ad, said Ad Age, features Poehler as an executive at a law firm interviewing a job candidate but getting distracted by the woman's outfit from Old Navy.