-
Imprint Plus: Name Badges Can Make a Difference
“A name badge stating a sales associates’ name, title and area of expertise is a personalized introduction to the customer, one that the survey clearly establishes as a pathway to developing better customer relations with the retailer, as well as generating more sales and frequent visits,” says Marla Kott, CEO of Imprint Plus.
-
Study: Credit card spending grows
Carpinteria, Calif. – America’s love affair with credit cards continues heating up. According to The Nilson Report, purchase volume at merchants for general purpose-type consumer and commercial credit, debit, and prepaid cards issued in the U.S. totaled $4.91 trillion in 2014, up 8.4% from 2013.
Credit cards increased their market share in purchase volume compared to debit and prepaid cards to 53.59% in 2014, up from 52.95% in 2013.

