News

Tel Aviv, Israel -- The average online shopper expects a Web page to render in less than three seconds, but analysis of the load times of the top 100 retailers reveals that the median home page on a desktop takes 6.5 seconds to render its primary content and 11.4 seconds to fully load.   

Pittsburgh –- Multi-format food, fuel and pharmacy retailer Giant Eagle Inc. is piloting smart devices from Brickstream for capturing and analyzing in-store data at six stores. Brickstream’s hardware and software solutions deliver the equivalent of “clickstream” analytics for the brick-and-mortar world.   

Redwood City, Calif. -- Shopping app Shopkick reported on results of its end-to-end, iBeacon compatible technology, shopBeacon, with inaugural partner American Eagle Outfitters. The teen retailer installed shopBeacon technology at over 100 locations and has tested its impact on shopper behavior over the past months.     

Cincinnati –- Millennial consumers age 18-29 seek sessions with experts to assist the purchase process. According to U.S. consumer survey research conducted by LoyaltyOne in September 2014, 84% of Millennials said that being able to redeem rewards/loyalty program points for a session or consultation with a chef or nutritionist would motivate them to shop more with that grocer.  

By Leela Rao-Kataria, GT Nexus    When most people are asked what the busiest holiday for retailers’ is they immediately cite the traditional holiday season. But most consumers don’t realize back-to-school shopping is the second biggest shopping season in the United States. And unlike the winter holidays, back-to-school has an additional challenge for retailers: it’s the longest running holiday season, extending over three months.    

Bay Shore, N.Y. -- MIA Concessions has deployed advanged digital signage in Miami International Airport’s (MIA)) South Terminal in the form of bilingual digital passenger assistants.   The technology, from Tensator, provides passengers with high-tech virtual shopping consultants and also serves as an advertising vehicle for shops and restaurants to reach high multi-lingual air travelers to Miami.  

Seattle –- Amazon.com will open a holiday pop-up store at San Francisco Westfield Centre, in San Francisco, on Wednesday, Oct. 22, according to the San Francisco Business Journal.   

New York -- Total Halloween sales are expected to grow 3% to total $7.29 billion in 2014, due to improving economic conditions and employment levels. According to a new study from market research firm IBISWorld Inc., costume sales are expected to rise 6% to $2.76 billion, spurred by more theme parties and social media photo sharing.  

New York -- Calvin Klein has deployed an interactive shopping experience at Macy's Herald Square store in New York City, soon to be rolling out at 18 other Macy's locations nationwide this year. Using dynamic marketing technologies from Creative Realities, Calvin Klein is employing interactive touch display and sales assistance applications developed by Creative Realities to support shoppers as they navigate the denim category.   

Bentonville, Ark. –- Wal-Mart Stores Inc. is reportedly piloting a service called InstaWatch that lets customers obtain digital access to movies they buy in stores or on the Wal-Mart site.