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H&M goes omnichannel with Coachella collection
Just in time for Coachella, H&M is teaming up once again with the world-famous California festival by creating a co-branded coed collection.
The H&M Loves Coachella collection will launch in the U.S. in stores on March 24 with a sneak peek online on March 23. The Coachella festival is held yearly in Southern California in April.
