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  • Brick-and-Mortar Retailers’ Secret Weapon: Conversion Rate Optimization

    Given the difficult business conditions so many brick-and-mortar retailers are facing, it’s baffling that conversion rate optimization (CRO) hasn’t become more of a focus if not an obsession.   In the online world, CRO has become an industry onto itself, spawning a global community of consultants and service providers, formal methodologies and over a hundred books dedicated to the topic on Amazon alone. There is only one book on brick-and-mortar conversion listed on Amazon.  

  • British online fashion giant steps up product searches

    ASOS is streamlining how its mobile shoppers search for merchandise.   The largest online fashion retailer in the U.K. is adding a visual search feature to its iOS-based mobile app, reported TechCrunch. It will be rolled out to their Android app “soon."   

  • Target expands next-day delivery pilot — with some tweaks

    The delivery wars continue to heat up.  

  • Dick's Sporting Goods' earnings disappoint in Q2; increasing promotional efforts

    Posting less-than-expected earnings in its second quarter, the nation's largest sporting goods retailer plans to take a more promotional stance.   Dick's Sporting Goods reported consolidated net income of $112.4 million, or $1.03 per diluted share, for the quarter ended July 29, compared to $91.4 million, or $0.82 per diluted share, in the year-ago period. Excluding certain items, earnings came in at 96 cents, lower than the $1.01 that   analysts had expected.  

  • Home Depot sets new records in Q2; raises forecast

    The spring selling season was a busy one for the nation's largest home improvement retailer as Americans continue to spend money on their homes — both new and existing ones.   A pair of home improvement records were broken in Home Depot's second quarter as the Atlanta-based retail giant reported the highest quarterly revenue in its history. The retailer also set a new high for net earnings.  

  • Off-price giant shines in Q2; sees plenty of room for store growth

    TJX Companies reported second-quarter revenue and earnings that beat the Street, fueled by strong traffic across all its brands.      Total sales rose 6% to $8.36 billion, beating analysts' estimates of $8.29 billion, in the quarter ended July 29. Same-store sales rose 3% for the quarter, also better than expected. By brand, same-store rose 7% at Home Goods and TJX Canada; 2% at Marmaxx (TJ Maxx and Marshalls); and 1% at TJX International.   

  • Walmart CEO: Trump missed ‘critical opportunity’ to unite country

    The CEO of the nation's largest private employer has criticized the administration’s response to the violent protests in Charlottesville, Virginia.    In a note to Walmart employees posted on the company's website, CEO Doug McMillon said that President Trump "missed a critical opportunity" in his initial reaction to the "tragic events" that occurred in Charlottesville, Va. But he called Trump's follow-up remarks on Monday "a step in the right direction."  

  • Retail sales rebound in July to a yearly high

    Shoppers turned out in force in July, driving retail sales to their largest gain since December 2016.   Retail sales in July increased by 0.6% June on a seasonally adjusted basis, triple the revised 0.2% growth seen in June, according to the National Retail Federation. Sales have increased by 3.5% year-over-year. (The NRF numbers exclude automobiles, gasoline stations and restaurants.)  

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