MARKETING/SOCIAL MEDIA

Best Buy Co Inc. is launching a major holiday promotion on Halloween and shuttering brick-and-mortar stores Thanksgiving Day.

Advertisers and retail media networks have some good news as the holiday shopping seasons approaches.

Traditional search still leads in online product discovery, but other technologies are gaining ground.

By the time a customer recognizes a need, you have probably already lost them.

Aldi is responding to concerns about inflation with its lowest price in years for a discount Thanksgiving meal package.

Numerator data offers insight into the purchasing habits of the youngest consumers.

A Pittsburgh-based regional food, fuel and pharmacy retailer has successfully replatformed its loyalty program for real-time personalization and future-proofed operations.

A regional East Coast grocer is deploying an artificial intelligence platform to enhance its promotion planning and analysis.

The parent company of restaurant chains Twin Peaks and Smokey Bones has hired a new marketing chief.

The Amazon Prime Big Deal Days fall sales extravaganza has concluded, and the results contain some valuable consumer intelligence for retailers.