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IBM study: Consumers willing to share personal info – for a price
New York -- A new IBM study of more than 30,000 global consumers found that consumers are willing to share their personal information with retailers, particularly if they get good value in exchange.
According to the findings, the percentage of consumers willing to share their current location via GPS with retailers nearly doubled year-over-year to 36%. Thirty-eight percent of consumers would provide their mobile number for the purpose of receiving text messages and 32% would share their social handles with retailers.
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eBay Enterprise unveils ship-from-store solution
eBay Enterprise, an eBay company and leading global provider of omnichannel solutions, has unveiled a ship-from-store SaaS initiative that retailers can deploy within 99 days to most effectively leverage their physical store inventories while gaining advantages in margin and shipping cost.