Store Systems

Here are some insights from IBM* regarding last year’s holiday season that retailers would do well to keep in mind as they finalize plans for holiday 2016:

1/ Make mobile a key part of your integrated customer engagement strategy. Mobile traffic and sales continue to rise year after year. Create a mobile-friendly customer journey and content for the mobile experience, using tools to enrich the channel.

2/ Optimize your website for all screens.

Ikea is expanding its renewable energy commitment with state-of-the-art fuel cell technology.

Based on the success of a pilot installation, the Swedish home furnishings retailer plans to install biogas-powered fuel cell systems at four stores in California.

A year ago, Ikea completed installation of a similar project at its location in Emeryville, Calif., one of the company’s two San Francisco-area stores.

Beauty and skin-care figure prominently in Kohl’s multi-year turnaround plan.   The retailer recently finished adding beauty departments to all its stores, the Dallas Morning News reported, and even managed to do it couple years ahead of schedule.  

Get ready for a very competitive holiday season.

Online brand enters brick-and-mortar space with style

Online menswear retailer Combatant Gentlemen has made the leap to brick-and-mortar with a sleek, streamlined space that speaks to its millennial audience.

It opened its first permanent retail store in July, at Santa Monica Place, Santa Monica, Calif., having previously opened pop-up shops in New York City and Los Angeles, and a showroom at its headquarters in Irvine, Calif. At 2,220 sq.

Whether you’re an eye-roller or an enthusiastic participant, Pokémon Go is a game that’s difficult to ignore. It does have a lot going for it: nostalgic yet advanced, simple but strategic, and although played on phones, the game incorporates the user’s surroundings to an extent we haven’t really seen before. The “Go” sets the game apart from all others that have come before, Pokémon or not: you simply can’t catch Pokémon while sitting still.   

John Byrde, General Manager, Omnichannel Technologies of omnichannel commerce solutions provider Radial, discusses challenges and opportunities for retail CFOs who are evaluating IT decisions.

 

Chain Store Age: How do you meet the needs of the modern omnichannel consumer?

Consumers expect to spend the same or less on holiday gifts this year.   That’s according to Berkeley Research Group, whose 2016 Holiday Retail Outlook report also identified five major challenges facing retailers as they head into the holiday season.