Omnichannel

A transformative 2020 has elevated the role of the customer in monumental ways, accelerating any preexisting imperatives that ladder up to business growth.

More than four in 10 U.S. consumers will do more online shopping post-pandemic.

Jeff Orshell, EY Americas consumer retail leader, recently shared his thoughts on how retail will continue evolving in 2021 and beyond, as the COVID-19 pandemic begins to subside.

Resilience and adaptability are the driving forces in consumer behavior in 2021.

Holiday shoppers flocked online in 2020, and purchased a lot of gift cards while they were connected.

Saks Fifth Avenue’s brick-and-mortar operation may end up being a separate company from its online business.

PepsiCo and other CPG brands are finding opportunity in the COVID-19 crisis to increase digital sales through omnichannel engagement.

A new survey of retailers indicates they will substantially increase spending on e-commerce initiatives during 2021 as COVID-19 drives consumers online.