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Coldwater Creek deploys Oracle solutions to improve online and store performance
Redwood Shores, Calif. -- Coldwater Creek has deployed Oracle Retail’s suite of integrated merchandise planning and optimization solutions as part of a strategic initiative to increase full-price selling and improve the productivity and profitability of store, online and catalog channels. The women’s apparel retailer is using the new planning solutions to reduce aged inventory and ensure that popular items are consistently in stock.