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Target aims omni-channel campaign at college kids
Minneapolis -- Target is making a concerted effort to pick up business from college students with a multifaceted omni-channel marketing campaign. At the center of the campaign is the Bullseye University Digital Experience, a new live online experience featuring popular YouTube personalities in a digital dorm. From July 15-18, college kids will be able to shop products from the digital dorm rooms, interact with the YouTube personalities, enter to win prizes and participate in live-streamed events such as concerts and workout sessions.
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Walgreens integrates with LifePics photo network
Deerfield, Ill. – Walgreens is integrating its QuickPrints one-hour photo printing technology with the LifePics photo printing network. This means that LifePics users can now order photos through the LifePic mobile app, website or LifePic partner, and have them printed in an hour at any Walgreens store.
"With our more than 8,000 locations, we look forward to expanding printing options and services for this category," said Jasbir Patel, senior director of photo, daily living and omni-channel for Walgreens.
