Omnichannel

Dallas -- Neiman Marcus has launched its online Beauty Product Specialist Program offering online customers the personalized counter experience they would receive in a Neiman Marcus store.

"Through this program our customers can expect to receive guidance on skincare regimes, makeup application, and choosing a personal scent," said Kelly St. John, Neiman Marcus Direct VP, divisional merchandise manager, beauty.

LOS ANGELES — JustFab and ShoeDazzle have entered into a definitive agreement to merge and form one fashion subscription e-commerce business.

With the merger, the two brands will be able to expand their customer base in the United States and further accelerate international and category expansion plans. The combined company is expected to be profitable in 2014.

Target produced solid profits on tepid second quarter sales growth but joined the growing list of retailers to express reservations about the health of the consumer during the back half of the year.

Target said its U.S. stores produced a 1.2% same store sales increase during the second quarter ended August 3, and total sales increased 2.4% to $16.8 billion from $16.5 billion during second quarter last year. Operating profits grew at a meager 0.4% rate to $1.33 billion from $1.32 billion.

Lubbock, Texas -- The United Family, parent of United Supermarkets and several other grocery store banners, has launched a texting program designed to enhance shopping experiences of United Supermarkets, Market Street and Amigos guests. Shoppers who opt-in to the texting program will receive product information and savings opportunities they can use instantly.
 

FRAMINGHAM, Mass. — TJX’s net income for the second quarter ended Aug. 3 rose a better-than-expected 14%. The off-price retailer also increased its profit outlook for the year.

The company earned $479.6 million for the quarter, which ended on Aug. 3, up from $421.1 million in the same quarter last year.

LOUISVILLE, Ky. — GE is leveraging social media as part of its Reimagining Home brand campaign, and holding a contest on its Tumblr page.

The brand is inviting consumers to submit their best cooking failure story to its Cooking Fail Redemption Tumblr page for a chance at redemption at GE’s headquarters, where the winner will re-create the same dish under the guidance of Chef Jeffrey Saad. Saad hosts United Tastes of America on the Cooking Channel. 

LOS ANGELES — Boingo Wireless announced a new agreement with Forest City Ratner Cos. to provide free-to-shopper wi-fi at the company’s high-traffic shopping center the Atlantic Terminal Mall, in Brooklyn, N.Y., that serves more than 40 million shoppers and commuters annually.
 

I recently had the chance to observe and talk with some tweens and teens about their smartphone use. You guessed it: it’s first and foremost about communicating with their friends and, yes, even with parents and other family members. Shopping runs a good second. Anyone targeting this particular age group must think of communication as a “use case” for smartphones.