Omnichannel

Amazon.com is looking to facilitate its same-day deliveries in the New York City area by opening another 1 million-square-foot fulfillment center in New Jersey.

Seattle – Chinese e-commerce company Alibaba Holding Group Ltd. has disclosed it holds a 9.3% stake in online retailer Zulily. Alibaba has purchased about 4.8 million class A shares for $56 million. This represents about 17% of Zulily’s Class A stock.

By Nader Fathi

Alibaba Holding Group Ltd. went on a buying spree at Zulily this month, but the Chinese Internet retailer wasn't buying baby shoes.

Alibaba purchased about 4.8 million class A shares in Zulily, about 17% of Zulily’s Class A stock. The stake, valued at more than $150 million, was disclosed in a securities filing that showed Alibaba this month spent $56 million buying Zulily stock as the U.S. company’s shares plunged following a disappointing earnings report.

Boston – With engaging the customer and managing the customer experience as top priorities for retailers, Boston Retail Partners’ 2015 CRM/Unified Commerce Survey indicates that 87% of retailers plan to use gamification to engage the customer within five years.

By Jeff Warren

Tyler, Texas – Millennials are gaining buying power, and a substantial shift to Millennials in the retail marketplace will occur by 2020. For 152-store supermarket retailer Brookshire Grocery Co., the time to start reacting to this developing change is now.

“We needed to figure out how to market to this customer base and make it relevant to them,” said John D’Anna, senior VP and CIO of Brookshire Grocery.

Orlando, Fla. – Customer needs and expectations are rapidly changing, and woe to the retailer who does not keep up. This was the key message delivered by participants in a panel discussion, “Engage Customers Through Omnichannel Opportunities,” at SAP’s annual Sapphire conference.

Steve Fournier, executive VP and chief customer officer of Discount Tire Co., said his company realizes it cannot afford to lag behind customer demand.