Omnichannel

When retailers execute their IT and CRM strategies properly, the holiday shopping season is a joyous time of profits and customer engagement. But why let all the festivities end on Dec. 25?

By properly leveraging solutions and strategies, retailers can extend the season of consumer goodwill (and spending) right into the New Year. As “Cyber Week” fades into memory, let’s focus on the week (or weeks) after the end of the traditional holiday season. Here are three suggestions to keep that holiday spirit alive a little longer this year.

Three leading retailers suffered varying degrees of difficulty with their e-commerce sites during the Thanksgiving holiday weekend.

Olive Garden is adding a new omnichannel twist to its traditional Italian dining experience.

The casual dining chain has completed rollout of Ziosk tabletop tablets at more than 800 restaurants nationwide. Ziosk's seven-inch touchscreen tablets allow Olive Garden customers to browse the menu, order drinks, appetizers and desserts, and pay checks. The tablets also feature interactive activities such as trivia games.

The stereotype of younger consumers spending all their time glued to smartphones may have some validity, at least when it comes to shopping.

Online spending this holiday season is shaping up to be downright joyful for retailers.

According to comScore, total online retail spending for the November–December period will reach $70.1 billion, representing a 14% gain from $61.3 billion a year earlier. Total desktop spending is expected to reach $58.3 billion, up 9% from $53.3 million.

Retailers looking to maximize online revenues should utilize one specific digital promotional solution to create a sense of pleasure.

Retailers looking to maximize online revenues should utilize one specific digital promotional solution to create a sense of pleasure.

A new day, every day. That’s what an unusual new retail concept in Manhattan promises shoppers.

It’s called The New Stand, and it’s located underground in the Union Square subway station, near the entrance to the L train. A second location is set to open, this one above ground, at Brookfield Place, a shopping center in lower Manhattan.