Data & Analytics

FreshDirect, Subway and The Cheesecake Factory have added a new item to their menus — conversational commerce.   Through a partnership with MasterCard, the three brands are now using artificial intelligence (AI)-based bots to enable consumers to browse menus, build orders and securely checkout via Masterpass — all without leaving the Messenger chat-based platform.   

One of the fastest-growing regions in the nation--in both jobs and population — will be home to another retail-heavy mixed-use project.   RPS development and High Street Residential, a Trammel Crow unit, will be building 342,000 sq. ft. of retail and restaurant space encompassing 23 buildings in Allen, Texas, according to the Dallas Morning News.  

There’s no denying that Amazon has changed the face of retail, but there are many misconceptions about how the company actually operates. Many wrongly believe that Amazon makes most of its profits from e-commerce, while others incorrectly view Amazon as the long-tail poster child. Unfortunately, these fallacies are leading many retail companies into making bad strategic business decisions as they try to duplicate Amazon’s success.   The following is a breakdown of some Amazon myths along with a few takeaways: 

Amazon’s newest win could expand its foothold in the private-label apparel category.    The online giant won a patent on Tuesday, April 18, for an on-demand apparel manufacturing system. The solution includes a textile printer, textile cutter, and a computing device that will work in concert to design apparel once customers place an order.  

As more shoppers embrace digital solutions, apparel retailers must merge online and offline experiences to drive e-commerce sales.   This was according to “Apparel Trend Report: Reconciling the Tech with the Tactile,” a report from Criteo that highlights the latest shopping trends in the apparel and accessories retail category. The report offers insight into shifting shopper behavior and actionable intelligence for retailers and brands as they seek to fully capitalize on the apparel e-commerce ecosystem.  

Walmart hit the century mark in terms of training academies.   The retailer on Monday celebrated the grand opening of its 100th U.S. training academy, in Frontage, Edmond. The academies were first introduced in 2016 and have expanded to 40 states.  

Despite privacy concerns, consumer will share data with companies if it saves them money or resolves customer service issues faster.    This was according to a recent study conducted by YouGov on behalf of customer experience company [24]|7, which tapped 1,145 U.S. consumers.   Nearly half (43%) of consumers agreed that they would exchange personal data with companies to save money through personalized promotions, discounts or deals, followed by 39% looking for speedier issue resolution. 

To the key to omnichannel success is having access to synchronized, and up-to-date business information.   Mattress Firm is partnering with Visionet Systems to create a centralized information repository that integrates all business information across retail channels in near real-time — a move that will improve operational efficiency enterprise-wide.