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ECRM: Retail circular advertising trends, March 2013
ECRM compared retail circular advertising in March 2012 vs. March 2013 and noticed some common overall trends across top retail chains. Surprisingly the total number of pages per circular increased across the majority of retailers included in the study which shows that retailers are still focused heavily on their print circulars.
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Avery Dennison, VeriFone partner to offer mobile markdown solutions
FRAMINGHAM, Mass. — Avery Dennison Retail Branding and Information Solutions (RBIS) division, a leader in apparel and footwear industry solutions, has partnered with VeriFone, the leading provider of next-generation mobile retail software, to equip retailers with the GlobalBay Retailing solution, which provides the most productive and accurate markdown solution to date. Through the partnership and the development of its own smart device compatible technology, Avery Dennison strengthens its ability to provide retailers with effective solutions for mobile devices.
