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Ridicule continues around Target’s online effort
The relaunch of Target.com did not go as smoothly as the retailer and its customers would have like judging from the persistent backlash a month and a half after the site went live. Ad Age piled on last week with a piece about how friction between marketing and technology teams contributed to a wide range of functionality and customer service issues.
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Toy price parity early season gift for shoppers
It is still very early in the holiday season and anything could happen from a pricing perspective. However, with that as a caveat, it appears Target and Walmart are in a virtual dead heat when it comes to toy pricing, according to a survey by Citigroup’s senior retail analyst Deb Weinswig.