Data & Analytics

NEW YORK — Yomari and Predictix will join forces to deliver merchandising and analytics solutions to large and midsize retailers.

Yomari is a leading independent professional services company focused exclusively on analytics, business intelligence and data warehousing for the consumer value chain. Its customers include Dressbarn, Gander Mountain, Petco, REI and Williams-Sonoma.

ATLANTA — Cloud-solutions developer Predictix has named John Simon as its new CEO.

Simon will be charged with helping accelerate growth as Predictix continues developing and delivering solutions to retail companies. The move comes on the heels of the partnership announced between Predictix and analytics-based consumer chain solutions developer Yomari.

NEW YORK — Online retailers are focused on retaining existing shoppers by giving them a better online shopping experience.

As shoppers become increasingly connected, online retailers are developing strategies to increase web conversion and loyalty.

According to the 2013 Shop.org/Forrester Research Inc. State of Retailing Online survey, 51% of retailers surveyed say their top priority for 2013 is site optimization, including checkout optimization, alternative payments, user experience, testing and product detail page enhancements.

NEW YORK — Global technology startup Synqera has launched Simplate, an in-store point-of-sale terminal that provides real-time business-to-consumer media communications, at the National Retail Federation’s 102nd Annual Convention & EXPO.

Synqera describes Simplate as one of the first interactive POS terminals that uses big data, such as customer preferences, behavior, demographics and purchasing information, to provide personalized media communications for on-the-spot marketing.

ATLANTA — National sporting goods retailer Hibbett Sports has selected a business intelligence platform developed by QuantiSense, which will allow it to leverage retail analytics so it can improve local assortments across all physical stores.

In December, the retailers that increased their page counts were balanced out by those that decreased their page counts. However, of those retailers that did reduce their page counts, only two also reduced the number of inserts distributed by more than 2%. 

Keeping with their November strategy, Walmart continued its aggressive promotions this month, and has shown a significant increase in both drop of flyer and pages per flyer. They showed the highest growth compared to other advertisers in page counts, and the second highest growth in number of flyers.

Duluth, Ga. -- NCR Corp. announced that DSW Inc. will expand its use of NCR Advanced Store point-of-sale software to offer DSW shoppers mobile  POS functionality and returns throughout the chain.  
    

New York -- A study released Monday by Cisco revealed that, as retailers reinvent their in-store shopping experience in the face of the continued rise of e-commerce, digital content from the Internet has emerged as the most powerful influence in buying decisions for the majority of shoppers in all channels.

New York -- SAP AG on Monday announced that Crocs Inc. is implementing the SAP Apparel and Footwear application to replace a legacy enterprise resource planning (ERP) system.

Implementation is already underway and will help give Crocs complete control of its global supply chain — from procuring raw materials to delivering finished styles across the globe.

Atlanta -- Retail analytics firm QuantiSense announced Monday that Hibbett Sports has selected the QuantiSense Decision Orchestration Platform for its enterprise business intelligence solution.

Hibbett Sports needed a single foundation for enterprise business intelligence that could satisfy current merchandising and store operations requirements and expand to other departments over time.