Data & Analytics

New York – Retail marketers say social media and digital, customer data and brand awareness are their top three marketing challenges. Findings from a retail marketing survey SAP conducted with University of Arizona students also showed that survey participants said 100% of respondents cited digital advertising among the most important marketing tools for their organization.

Framingham, Mass. -- Staples has partnered with 3D Systems, a leading provider of 3D content-to-print solutions, to test 3D printing services in two stores in New York and Los Angeles.

Each store features a 3D printing center that lets consumers and small businesses create personalized products and use 3D printing hardware. Customers can also bring in their own 3D print-ready files to have them printed.

The way people shop has completely changed over the past five years. A large part of this change in behavior has been driven by online access to information. Shoppers now have easy access to more product information than ever before. Yet as the modern buying experience has changed dramatically, the in-store experience at most retailers has remained frozen in time. In particular, most sales associates do not have tools at their disposal that might allow them to keep up with the information-empowered shoppers they now serve.
 

To view the 2014 Retail Store of the Year design competition slideshow, please log in to your account or take a moment to complete the free registration.

Congratulations to all of the winners!

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Zynga, a leading social game developer, has appointed former Best Buy executive David Lee as CFO and chief accounting officer, effective April 14. Lee will report directly to CEO Don Mattrick.

He succeeds CFO and CAO Mark Vranesh who is leaving the company. Vranesh will work with Lee over the next month to ensure a seamless transition of responsibilities, according to the company.

San Diego – PriceSmart Inc. reported increases in net earnings and revenues during the second quarter of fiscal 2014. Compared to the same period a year earlier, net earnings rose 14% to $28.3 million, from $24.9 million.

Revenues climbed 11% to $674.4 million from $607.4 million. The opening of two new warehouse club stores contributed to PriceSmart’s fiscal performance.

Time Warner Cable’s flagship in Manhattan offers shoppers a customer-centric, digitally savvy experience, complete with a large video wall, interactive product demos, a digital fireplace, and several large 21" tablets that combine product learning with internet browsing.

San Mateo, Calif. -- Sony Network Entertainment International LLC and Sony Computer Entertainment America LLC have unveiled a new feature that enables users of participating mobile networks in Canada to top up their account wallet to purchase content from the PlayStation Store and across Sony Entertainment Network using a mobile phone account.