Data & Analytics

Naperville, Ill. – OfficeMax is speeding up the process of customer segmentation with Monetate LivePredict, an automated segment discovery product designed to automatically identify valuable customer segments and their attributes. Using LivePreict, OfficeMax intends to identify, at the brand and campaign levels, highest and lowest-performing segments.

Menlo Park, Calif. – Facebook will reportedly soon begin testing a new feature called “Trending Topics” with some U.S. mobile users. As reported by All Things D, Trending Topics will display a banner highlighting a specific topic. If the user clicks the banner, they will see related comments and posts from friends and other Facebook users they don’t know.

San Francisco - Customer satisfaction is on the rise globally after more than a year in decline, with the average global customer satisfaction rating reaching 81% in the second quarter of this year. According to the new quarterly Zendesk Benchmark report, this about a 4% increase from an average rating of 78% in the previous quarter and the highest average rating since the first quarter of last year.

New York -- A group of 11 large U.S. retailers that report same-store sales results each month had a generally strong showing in July. However, Thomson Reuters analysis indicates significant discounting helped drive an overall 4.4% increase, more than double the 1.4% same-store sales rise recorded in July of last year.

AT&T has transformed its store in LaGrange, Ill., to a new look that the company is rolling out at new and redesigned stores nationwide. Focused on the customer experience, the store is designed to create a more interactive and inviting store environment. Many of the elements (design and merchandising) were introduced at AT&T’s flagship on North Michigan Avenue in Chicago.

Fort Worth, Texas — Buxton has announced the roll out of a full suite of retail market analyses in the Canadian marketplace. The company noted that the Canadian retail market has become extremely competitive and will likely see massive retail growth over the next few years. As a new concentration for Buxton, the effort will focus on both U.S. retailers expanding into Canada, and Canadian organizations looking to maximize their footprint in the market.

By Ted Vaughan, [email protected]

The year 2012 was the best year for retail IPOs since 2002 — S&P Capital IQ reported seven offerings for the year — and when we released our 2013 IPO Outlook Study earlier this year, 30% of capital markets executives expected initial public offerings (IPOs) in the retail and consumer products space to continue to grow in 2013. Now that we’re well into the second half of the year, how have those expectations fared?

ISSAQUAH, Wash. — Costco Wholesale Corporation reported net sales of $7.87 billion for the month of July, the four weeks ended August 4, an increase of 7% from $7.36 billion during the similar period last year.

For the 48 weeks ended August 4, the company reported net sales of $94.91 billion, an increase of 8% from $87.7 billion during the similar period last year.

CHICAGO — The Quaker Oats Center of Excellence has established a scientific advisory board and an online hub for resources and oat research. Developed in 2012 by the Quaker Oats Company, the Quaker Oats Center of Excellence explores the relevance and benefits of oats through science, agricultural sustainability and innovation.

Newly appointed advisory board members were selected due to their extensive experience within their fields and will be called upon to share knowledge, information and insights based on their areas of expertise:

Doubling sales in any category within a four year time span would be an audacious goal for any retailer, but that was the objective Walmart set for itself in the beer category last fall, according to Bloomberg.