Data & Analytics

Austin, Texas -- Whole Foods Market on Tuesday reported a profit for its fiscal second quarter that fell short of Wall Street expectations. The grocery store operator also cut its outlook for the year.

For the quarter ended April 13, Whole Foods earned $142 million, unchanged from last year, amid higher expenses.

Revenue rose to $3.32 billion, short of the $3.34 billion Wall Street expected. Same-store sales rose 4.5%, hurt by the shift of Easter to the third quarter this year.

New York -- Google has purchased analytics firm Adometry, which helps advertisers get a better return on digital advertising by providing better attribution on the data collected about ads, including whether an ad was viewed, and whether it led to a sale.

Here is the statement from the Google Analytics team:

Seattle --- Nordstrom has launched nordstromrack.com, a new e-commerce site and mobile app, built on a shared platform with HauteLook, Nordstrom's flash sale business. The new site gives customers access to shop Nordstrom Rack merchandise alongside HauteLook’s signature flash sale events.

New York -- Duane Reade, a division of Walgreens, has released the first update to its app for iPhone including the integration of iBeacon for 10-select Duane Reade locations active as of May 1.

Mount Laurel, N.J. -- Agilence, a provider of cloud-based exception reporting solutions, announced that the Great Atlantic & Pacific Company has selected Agilence’s Retail 20/20 to enhance its chain-wide effort to reduce shrink and fraud.

Armonk, N.Y. -- IBM has introduced comprehensive new security software and services to help organizations protect their critical data in an environment where advanced persistent threats, zero day attacks, breaches, and the financial impact on an organization continue to rise.

According to two IBM-commission studies, the average cost of a data breach increased by 15%, reaching an average of $3.5 million. The majority of companies surveyed say targeted attacks are the greatest threat, costing them on average $9.4 million in brand equity alone.

Boca Raton, Fla. -- Office Depot will close at least 400 U.S. stores during the next two years as part of its plan to consolidate operations after its acquisition of OfficeMax last November. The closings were not unexpected since there are many locations where the two brands have stores in close proximity to one another. The retailer also raised its full-year adjusted operating income forecast after reporting better-than-expected first quarter results amid cost cutting efforts.

New York -- Amazon has entered into a partnership with Twitter whereby Twitter users can link their accounts to an Amazon account, and add items to the shopping cart by responding to any tweet with an Amazon product link that has the hashtag #AmazonCart.

In order to take advantage of the service, customers have to connect their Amazon account to their Twitter account, which they can do via amazon.com/AmazonCart.

Philadelphia — Want to buy a car? Check out the automotive showroom at Pennsylvania Real Estate Investment Trust’s Cherry Hill Mall.

PREIT has undertaken a three-month partnership with GoMoto, an automotive tech company that aims to change the way people shop for cars.

Office Depot said it plans to close 400 of its 2,000 stores as it looks to realize efficiencies related to its merger with OfficeMax.

An estimated 150 of the stores will close this year, according to company, which reported first quarter results and continued weakness in same store sales. The company anticipates that the closures will generate annual run-rate synergies of at least $75 million by the end of 2016 and will begin to be accretive to earnings in 2015.