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Online retailer PureFormulas personalizes customer experience with Oracle Commerce
Miami -- By moving its ecommerce operations to Oracle Commerce, online health supplements retailer PureFormulas will take advantage of Oracle’s multi-site architecture to support expansion, while significantly enhancing its customer experience and personalization capabilities.
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Staples acquires personalization vendor
Framingham, Mass. – Staples, Inc. has completed the acquisition of Runa, a software company based in San Mateo, Calif., that helps online retailers increase sales by personalizing the shopping experience. Terms and conditions of the acquisition were not disclosed.