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Data & Analytics

  • Tech Bytes: Top Three Items on Shoppers’ Holiday Experience Wish Lists

    We all know the stress of seasonal shopping can make the holidays anything but merry for consumers.

    However, there are a few key customer experience features retailers can offer to help make this time of year bearable, if not downright happy, for beleaguered shoppers. The holiday customer experience should be:

    App-centric

  • The North Face uses artificial intelligence to engage with customers

    Specialty outdoor retailer The North Face is engaging its nature-oriented online customers in a very down-to-earth way.

    The North Face is launching a new interactive online shopping experience. Using the IBM Watson artificial intelligence platform and Fluid XPS intuitive recommendation engine, customers can now use natural conversation as they shop online to receive personalized outerwear recommendations.

  • InvenTrust Properties announces Lance Billingsley as senior VP of leasing

    Oak Brook, Ill. -- InvenTrust Properties Corp. announced the appointment of Lance W. Billingsley as senior VP of leasing. Billingsley will oversee the leasing of the Company’s retail portfolio and manage leasing teams based in Dallas, Houston, Atlanta and Oak Brook, Illinois.

  • How BI Can Help Shape Your Marketing Strategy

    Digital marketing is a discipline that is rapidly evolving; that’s because the Web itself is changing faster than ever. We’re nearing the realization of Web 3.0 – The Semantic/Intelligent Web – thanks to the mountains of data pouring out of new devices, products, and social platforms every second of every day.

    As a result, marketers need to understand how this deluge of data impacts content & community marketing strategies.

  • 99 Cents Only posts sales decline; names new CFO

    The CEO of 99 Cents Only pointed to the promise of a new executive team as evidence that the company can return to profitable growth even as it reported disappointing third quarter results.

    The company said for the period ended Oct. 30, the company's net sales increased 2.8% to $491.5 million, compared to $478.3 million in the prior year. Same-store sales decreased 3.9% due to challenges in produce and consumables sales, the cannibalization impact of recent new store openings as well as ongoing initiatives to clear excess seasonal inventory, the company said.

  • Study: What do consumers think about personalized marketing?

    Before you declare your personalized marketing efforts a success, check with your customers.

    That is the overriding message from a global study of 1,200 consumers and 200 marketing professionals conducted in October 2015 by Forrester Consulting for hybris. The study, “The Contextual Marketing Imperative,” finds that while 66% of marketers rate their efforts at personalization as “very good” or “excellent,” just 31% of consumers report companies are consistently delivering personalized, cross-channel experiences

  • Study: What retailer leads in holiday shipping speed?

    Only one retailer has averaged online deliveries in one day so far this holiday season.

    According to a Kurt Salmon study of online orders from 62 retailers across a broad range of categories, including brick-and-mortar and online-only retailers, Zappos kicked delivery into a higher gear than any other analyzed retailer with an average of delivery in one day.

  • Desktop holiday spending reaches new heights

    So far this holiday season, consumers are turning to their desktop PCs for shopping more than ever before.

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