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Report: Target puts bullseye on personalization
Minneapolis – Target Corp. is reportedly aiming squarely at improved customer personalization with several data analytics efforts. According to Minnesota Public Radio, Target executives recently told Wall Street analysts the company will build an internal data analysis center.
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Papa John’s highlights ingredients via social media
Louisville, Ky. – Papa John’s wants to be sure customers know exactly what ingredients go into its pizzas. The quick-service chain is enhancing its social content with a series of Instagram and Vine videos about the ingredients it uses, accompanied by Twitter and Facebook content focusing on each ingredient category.
Distributed across Papa John’s social channels during the next seven weeks, the new content will highlight its core ingredients one-by-one — beginning with dough and ending with cheese.