Data & Analytics

Last week, Oracle hosted its second annual Oracle Industry Connect conference in Washington, D.C. This seat of world power was an appropriate setting for a two-day summit explaining how retailers can use technology to obtain better control of every aspect of their enterprises.

Here are three key lessons attendees gleaned from Oracle Industry Connect:

Customers are the Best Salespeople

Ascena Retail Group has named Brian Lynch, a 35-year fashion and retail industry veteran, as president and CEO of its Justice stores<span style="color: rgb(54, 54, 54); font-family: open_sansregular, Arial, Helvetica, sans-serif; fo

Now that Amazon.com sells virtually any physical good one can think of, the retailer wants to be there when a customer needs to install or repair it.

Retailers have long known the value of collecting and using customer information for internal analytics and marketing. Indeed, for decades, retailers such as grocery and drug stores have benefited from the vast amount of data generated by customers using their loyalty discount cards to save on their food, toiletry and related purchases. With advancements in technology, retailers now have access to more information than ever about their customers, not only from their own collection practices, but from third parties as well.

Charlotte, N.C. – Belk Inc. credited strong holiday sales for helping to boost net income in the fourth quarter of fiscal 2014 8% to $104.4 million from $96.3 million the same period a year earlier.

 Net sales rose 5% to $1.39 billion from $1.32 billion, driven by a 2.4% increase in same-store sales and 42% surge in online sales.

Princeton, N.J. -- This year 2015 is shaping up to be another great year for rebates and incentives in North America, particularly when it comes to controls, according to a report BriteSwitch, which helps large national take advantage of rebate programs. Currently, 72% of the country is covered by an active commercial lighting rebate program.

Atlanta – The Home Depot Inc. was reportedly not in full compliance with data security standards when a major data breach began in April 2014. According to the Atlanta Business Chronicle, an investigator working for credit card companies said Home Depot was in compliance with data security standards in 2013, but was still working to obtain compliance certification when the 2014 attack occurred.

Houston – Specialty accessories retailer Charming Charlie is supporting rapid growth of its business with an enterprise rollout of Oracle Retail applications. And “business” is the key word in the equation.

“This is not an IT project,” John Hnanicek, CIO of Charming Charlie, said during a session at Oracle Industry Connect 2015. “It’s a business project sponsored by the business and supported by IT.”

Indianapolis – Lids Sports Group fully understands the importance of the brick-and-mortar channel when it comes to omnichannel commerce and customer experience. As Kevin Thompson, director of application development for Lids, told attendees of the recent Oracle Industry Connect conference, the retailer has implemented the Micros Locate inventory visibility solution to enable full inventory access at stores.

“It’s a customer service issue,” said Thompson. “We don’t want to disappoint customers.”

Quincy, Mass. - Ahold will install KeyMe retail key-making kiosks at select Super Stop & Shop locations in Massachusetts, Connecticut and New York. The kiosks enable customers to safely store a “digital copy” of their keys in the cloud and create a spare copy at their local Super Stop & Shop in less than 30 seconds.