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Disruption Heads Up NRF’s Big Show
As digital disruptors continue to alter retail operations, brands are working to harness these emerging innovations to drive engagement among shoppers and employees. Look for the National Retail Federation’s upcoming 106th annual convention to educate attendees on these and other critical business strategies.
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Starbucks among brands on cutting edge of AI in retail
Coming soon to Starbucks: virtual baristas. The coffee giant plans to add a Siri-like virtual assistant to its mobile app that will allow users to place an order by talking to a virtual barista that will then send the order to a store nearby user where it will be made by an employee.

