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Consumer Analytics

  • Nordstrom and OfficeMax top list of retailers that keep employees happiest

    New York -- For the second year in a row, Nordstrom topped the list of retail companies that keep their employees happiest, followed by Macy’s and OfficeMax, according to an annual survey by CareerBliss. The ranking takes into account employee reviews of their employer based on work-life balance, senior management compensation, benefits and job security.

  • Survey: LLBean.com tops in customer satisfaction among online apparel retailers

    Westlake Village, Calif. -- LLBean.com ranks highest among online apparel retailers with a score of 830 (on a 1,000-point scale), followed by LandsEnd.com (829) and Forever21.com (824), according to the J.D. Power and Associates 2012 Online Apparel Retailer Satisfaction Report. The study finds that satisfaction with online apparel retailers is significantly lower among online shoppers between the ages of 18 and 24 than among those 55 years of age and older.

  • Identity Theft Prevention on Cyber Monday

    By Greg Smith

    As companies brace themselves for the recently added holiday known to American shoppers as Cyber Monday, they should be aware of the potential security threats looming with the activity centered around the largest online shopping day of the year. 

  • ICSC/Goldman Sachs survey: 41 million shoppers on Thanksgiving; 80.5 million on Black Friday

    New York -- Seventeen percent of consumers, or 41 million people, plan to take advantage of increased shopping hours on Thanksgiving hours to shop, according to the latest consumer holiday tracking survey by The International Council of Shopping Centers and Goldman Sachs.

  • Lowe’s picks Best Buy exec Kumar for strategy role

    MOORESVILLE, N.C. — Lowe’s has named former Best Buy executive Marise Kumar SVP of strategy and modeling. In her new capacity, Kumar will report to Robert J. Gfeller, customer experience design executive.

    Kumar will identify opportunities that positively impact the customer experience. She will work closely with leaders in customer experience and across the organization to ensure opportunities are practical, financially valid and create a compelling experience for customers across all channels.

  • Former Best Buy CMO joins Lowe’s

    Mooresville, N.C. -- Lowe’s Companies announced that that Marise Kumar has joined the company as senior VP strategy and modeling. She joins Lowe’s with more than 25 years of experience in brand management, general management and executive leadership, serving most recently as chief customer experience officer and chief marketing officer for Best Buy.

  • Finish Line relaunches website

    Indianapolis -- The Finish Line announced the re-launch of Finishline.com with an enhanced focus on the customer.

    Finish Line collaborated with several industry innovators on the re-launch. Big Spaceship, a digital agency dedicated to creating connective experiences, products and platforms, and Demandware, a  provider of cloud-based commerce solutions, have worked integrally with Finish Line’s digital and IT teams in the research, re-design and implementation of the site.

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