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Experian Hitwise finds visits to the top 500 sites up 13% on Black Friday
New York - Visits to the top 500 retail sites increased 13% on Black Friday, according to data from Experian Hitwise. For the sixth year in a row, Amazon was the top retail site receiving traffic on Black Friday. Walmart was the second most visited retail site, followed by Target. But Target’s visits increased 13% on versus 2009, representing the biggest increase among the top five sites. The top 20 retail sites accounted for 61% of all visits among the top 500 retail sites.
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Consumers confidence at five-month high as retailers head into holiday season
New York City -- Confidence among U.S. consumers increased more than forecast in November to the highest level in five months. The Thomson Reuters/University of Michigan final index of consumer sentiment rose to 71.6 during the month, from 67.7 in October. Economists had projected a reading of 69.5.
The report came as retailers prepared for the Black Friday shopping onslaught, the official start of the holiday shopping season.