Consumer Analytics

Worthington, Ohio -- Three high-profile big-box retailers received high marks for their mobile experiences, according to a survey by Prosper Insights & Analytics. In fact, among mobile users, 28.9% have used their mobile devices to shop at Walmart, 27.7% at Target, and 22% at Best Buy.

SEATTLE -- Amazon.com went back to its roots as bookseller last week with the announcement that it would acquire social site Goodreads, an online book recommendation community that has more than 16 millions around the globe. The financial terms of the deal were not disclosed.

LOS ANGELES — Virtual Piggy, an online service that allows parents to monitor their children's online shopping behavior, has appointed Iain Herd as global mobile product director.

With over thirteen years experience in product management, and seven years leading mobile initiatives at major corporations, Iain will be responsible for directing and managing Virtual Piggy’s Mobile First initiative, reporting directly to CEO and founder, Dr. Jo Webber.

CINCINNATI — Brand builder, DunnhumbyUSA, has announced the promotion of six executives.

San Jose, Calif. -- Forty percent of retailers have no online fraud prevention in place, despite the fact that 85% consider online fraud prevention a high priority, according to a survey by ThreatMetrix, a provider of integrated cybercrime prevention solutions.

The study, “The ThreatMetrix 2012 State of Cybercrime Study,” was conducted by Info-Tech Research Group and surveyed U.S. business managers and IT executives within retail and financial services organizations on the level of cybersecurity solutions they have in place.

Seattle -- Amazon.com announced that it has agreed to acquire social site Goodreads, an online book recommendation community that has more than 16 millions around the globe. The financial terms of the deal, which enhances Amazon's already significant clout in the book publishing world, were not disclosed.

New York -- Consumer spending increased in February by the most in five months as incomes rose and the job market improved.

The Commerce Department said on Friday consumer spending rose 0.7% last month, after an upwardly revised increase from 0.2% to 0.4% in January.  

WAYNE, N.J. — Babies"R"Us has partnered with WhatToExpect.com to provide expectant moms access to their combined content and retail resources. As part of this collaboration, the Babies"R"Us Registry is now available on WhatToExpect.com. Additionally, the retailer plans to feature content from WhatToExpect.com through various Babies"R"Us channels. 

NORWALK, Conn. — Pepperidge Farm has launched a new website that will enable customers to create personalized packages of its Goldfish brand crackers.

The site offers users an array of fun options to personalize Goldfish packages. Users can add their own photos and custom messages, and even pick their favorite Goldfish cracker colors to create special combinations.

NEW YORK — GPShopper, a mobile solutions company focusing on applications and websites for retail brands, announced today the launch of Console 3.0. The console, which includes a content management system (CMS) and a reporting dashboard, offers cross-channel marketers the first comprehensive toolset in mobile, rivaling the full functionality of a large-scale digital or e-commerce platform.