Consumer Analytics

Discover Financial Services is offering extra cashback for home improvement store purchases.

Discover card members can earn 5% Cashback Bonus on up to $1,500 in purchases at home improvement stores. The deal runs through June 30. 

Fort Worth, Texas -- Work wear brand Dickies said Monday it has launched an online tool called Shop and Compare, which allows users to compare products side by side.

The new Shop and Compare app gives customers the ability to view up to three different pants or shirts side by side along with a detailed display of the price, fabric, fit, color, and description of each garment.

New York -- Digital sizing station company Me-Ality said Monday that Bloomingdale’s has partnered with Me-Ality to provide enhanced denim services by installing digital sizing stations in five Bloomingdale’s stores.

Total U.S. Shopper Traffic in Retail Stores and Malls for March 2013

Shopper activity increased last month with the Easter holiday and students on spring break. March retail foot traffic increased 25.8% compared with February 2013, continuing positive month-over-month retail traffic trends. Foot traffic for March 2013 increased 1.5% compared with the same month in 2012. 

Boston -- Walmart Canada and Target Canada are very competitively positioned from a basket price perspective, according to a recent report by Kantar Retail.  

Based on the study’s results, Kantar Retail believes that Target’s “Pay Less” consumables prices will stack up well against its Canadian competition and that the retailer will prove to be a formidable challenge to Walmart Canada’s price position in the market.  

San Francisco -- More than half of Americans shop and spend money to improve their moods, according to a new survey.

The study, by Ebates.com, found that 63.9% of women engage in “retail therapy,” compared with 39.8% of men, and the belief that it improves moods was found among 39.2% of women, compared with 20.6% of men. The survey was conducted online by TNS Global and included 1,000 adults.

SAN FRANCISCO — The a good amount of Americans, particularly women, are using shopping to improve their moods, according to a new survey.

The study, by Ebates.com, found that 63.9% of women engage in "retail therapy," compared with 39.8% of men, and the belief that it improves moods was found among 39.2% of women, compared with 20.6% of men. The survey was conducted online by TNS Global and included 1,000 adults.

Jen Coleman and Laura Wiertzema are such big fans of Target they created a blog on Tumblr called "Target Does It Again," and regularly post photo on Instagram. The company took notice this week.

Boulder, Colo. -- In survey results released Wednesday by Market Force Information, DSW was named America’s No. 1 shoe retailer by more than 4,000 consumers polled.

Nordstrom, Nike, Shoe Carnival and Famous Footwear rounded out the top five.

By Greg Munves, [email protected]

If you’re like many mid-level or tier one retailers, online or brick-and-mortar, you’ve probably made a significant investment in Big Data, capturing and analyzing customer buying patterns across your business. You may not realize, however, that this huge IT investment can actually be a profit center, if you sell your data back upstream to your suppliers.