Consumer Analytics

AUSTIN — Catalina has unveiled BuyerVision Mobile, the mobile ad solution for CPG brands with the ability to deliver personalized media based on in-store purchase history. Already influencing more than 230 million shoppers through the leading in-store media network, Catalina’s new offering delivers personalized mobile advertising to 70 million households.

Chicago -- Vibes, a mobile marketing and technology company, announced the results of a successful mobile campaign aimed at engaging and increasing Build-A-Bear Workshop’s customer base through their mobile phones.
 

NASHVILLE, Tenn. — Genesco, a specialty retailer of sports apparel and accessories reported fourth quarter earnings of $38.7 million, or $1.63 per diluted share, compared with earnings from continuing operations of $41.5 million, or $1.72 per diluted share, for the same period last year.

CINCINNATI — Dunnhumby Ltd.,an analyzer of brand value for consumer goods and retail companies, has hired Lung Huang, formerly of Arbitron, as VP digital advertising for global partnerships. In this newly created role, Huang will lead the company’s efforts to expand their integrated suite of solutions across media - both offline (traditional TV and print) and digital (online, mobile, social), across the globe. He will be based in New York City.

Total U.S. Shopper Traffic in Retail Stores and Malls for February 2013

An unexpected decrease in shopper traffic around Valentine’s Day and Presidents Day led to an overall slower retail performance for the month of February.

Retail foot traffic for February decreased 5.4% compared with January 2013, departing from the positive year-over-year retail traffic trends seen in recent months. Foot traffic for February 2013 decreased 6.4% compared with the same month last year. 

FRAMINGHAM, Mass. and PLEASANTON, Calif. — The TJX Companies and Ross Stores reported comparable-store results that were less than impressive from what the two discount retailers usually deliver.

TJX reported that sales for the four-week period ended March 2, were $1.8 billion, up 7% over the $1.6 billion achieved during the four-week period ended Feb. 25, 2012. Consolidated comparable-store sales for the month were up 1%.

Burlington, Mass. -- Demandware, a leading provider of enterprise cloud commerce solutions, announced that Brooks Brothers launched a new e-commerce site on the Demandware Commerce platform.

DODGEVILLE, Wis. — Lands' End has introduced an exclusive new swimwear technology that knits varying levels of tension control into the lining of Shape & Enhance swimsuits. This breakthrough in swimwear is accomplished through a body mapping process that targets the areas women most want to smooth, while still offering comfort and freedom of movement, the company said.  

The Shape & Enhance collection features silhouettes in one-pieces, tankini tops and a choice of skirted or bikini bottoms, and is currently available at www.landsend.com.

By Mike Poldino, Motorola Solutions

Unless you have recently upgraded your point-of-sale (POS) systems, chances are the bioptic POS in your grocery store today can only scan 1D bar codes printed on the paper labels placed on items or on paper coupons. While that met the needs of yesterday’s POS, times have changed. And in order to provide your customer with the best possible experience at the POS, your POS needs to change too.

Beyond 1D — the new types of bar codes appearing in your POS lanes

New York -- A report released Monday by Ipsos found that affluent optimism in the U.S. economy rose significantly in February.