Consumer Analytics

The Kroger Co. is applying artificial intelligence (AI) to dynamic pricing and market analytics solutions on its seller marketplace.

Higher prices proved no deterrent shoppers to Ralph Lauren shoppers in its third quarter — a period in which the luxury retailer also some help from Taylor Swift.

Ahead of Valentine’s Day, financial services company Empower has shared new insights into the role that finances play in relationships.

Though rates of inflation have slowed, high prices are still having a major impact on shoppers’ decisions.

Shoppers are taking a variety of steps to tighten their purse strings in 2024.

Financial tech company Chargebacks911’s 2024 Cardholder Dispute Index revealed that the average American cardholder has 5.5 active credit or debit cards

Every shopper interaction – from the busiest shopping moments of the year to special occasion gift giving – allows retailers to offer a personalized and rewarding experience.

Although a sizable number of consumers prefer buying groceries through an app versus shopping in-store, online expectations are not fully being met by retailers.

Almost all Gen Z consumers agree on their top format for digital marketing content.

A new survey of senior e-commerce executives provides insights into their revenue expectations for this year.