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Starbucks stores in energy-saving pilot
Oakland, Calif. -- Lucid, a provider of real-time feedback technology for buildings, is spearheading a study of resource consumption and behavior change with Starbucks Coffee Co. The pilot project, developed in conjunction with the Snohomish County Public Utility District and Portland Energy Conservation Inc., will be hosted by 10 Starbucks stores in Snohomish County, Ore., and will serve to test and document measurable energy savings in the stores.
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Metro Group’s Real hypermarket chain deploys IBM couponing app
Armonk, N.Y. -- Hypermarket chain Real, part of Metro Group, worked with IBM to launch a new electronic coupon system throughout its 320 German stores. This first-of-a-kind digital coupon system, developed with IBM Research scientists, enables consumers to use their mobile phones to find and redeem e-coupons as they shop in stores. It delivers a convenient and personalized service to shoppers, even if they left their paper coupons at home.