Artificial Intelligence

NEW YORK — Sociomantic Labs, digital advertising solutions provider for e-commerce marketers, has hired Charles Pitzer as the company’s VP of sales for North America.  

Pitzer has more than 25 years of sales experience, 14 of which have been concentrated in media with a focus on online advertising. He joins Sociomantic from Criteo. Previously Pitzer held positions at Specific Media, Advertising.com and IDG Communications.

CHICAGO — Retail technology company ShopperTrak has acquired RapidBlue Solutions Oy, a leading European provider of retail data and analytics. 

Redmond, Wash. -- Nearly half of employees report that social tools at work help increase their productivity, but more than 30% of companies underestimate the value of these tools and often restrict their use, according to a study by Microsoft Corp.

SYRACUSE, N.Y. — The Institute for Veterans and Military Families at Syracuse University received a $1 million grant from the Walmart Foundation. IVMF will launch a competitive grant program for veteran vocational education at community and technical colleges in California, New York, Texas and North Carolina. 

How does a company whose strengths are more on the creative and design side than the technology side achieve strategic agility through the use of IT? According to Michael Relich, executive VP and CIO of vertical apparel retailer Guess, a flexible approach that focuses more on solving business problems than on meeting technical specifications goes a long way toward getting the most business value from your IT investments.

New York -- Jamba Juice tapped NCR Corporation to help it make mobile ordering easier for its customers. NCR, in collaboration with PayPal, has developed a series of customized mobile solutions, including a Jamba Juice branded iOS and Android mobile ordering and payment solution.

DALLAS — Bon-Ton is turning to PeopleAnswers to help the company improve retail sales and lower employee turnover. Under the terms of a five-year software licensing agreement, the company will leverage PeopleAnswers’ HR-focused business solution to achieve its goals.

DALLAS -- PeopleAnswers has announced a five-year software licensing agreement for The Bon-Ton Stores to use the PeopleAnswers HR-focused business solution to improve its in-store employee sales performance while lowering employee turnover.