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Data-Driven Retail Fuels Demand for More High-Tech Skills
By Mark Ledbetter, Global VP Retail Strategy, SAP
The changing nature of retail combined with an ever-greater reliance on data is forcing retailers to adjust their workforce and employee skill sets accordingly. From a customer experience standpoint, most retailers are transitioning to a brick-and-click model that aims to ensure customers have a seamless shopping experience regardless of which channel they use.
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Two Retail Technologies to Keep an Eye on in 2014
By Jeff Weidauer, VP of Marketing and Strategy, Vestcom International
Webster defines technology as “the application of scientific knowledge for practical purposes, especially in industry.” Put another way, technology is the use of knowledge that solves problems in a practical manner. It’s important to understand that, because when it comes to the concept of retail technology, history shows that too often the solution becomes a hammer looking for a nail.