Artificial Intelligence

New York – Foot Locker Inc. is partnering with crowdsourced delivery service Deliv to offer shoppers on its Footlocker.com website the option to have their purchases delivered same-day. Leveraging Deliv's Application Programming Interface (API), which connects directly into the Footlocker.com website, shoppers can now select same-day or next day delivery for $5.

By Gary Lee, CEO, InReality

Webrooming, showrooming ... I'm guilty of it all. Surprised? You shouldn't be. After all, it is all about me, the everywhere consumer, and my super power ... the power to choose. I can shop in-store, but I can also, just as easily, shop online; my only concern is that my needs and expectations are met.

New York -- Wal-Mart Stores has no plans to join Apple’s newly-announced mobile payments system, Apple Pay, which is due to launch in October.

Wal-Mart is supporting a retailer-owned mobile technology group, the Merchant Customer Exchange, which is launching its own mobile wallet application. The application, called CurrentC, is now in pilot and is expected to be rolled out nationwide in 2015, according to The Washington Post.  Best Buy is also among the retailers supporting CurrentC.
   

Vancouver – E-commerce company Elastic Path Software Inc. has secured $5.88 million in equity investments led by BDC Venture Capital IT Fund, with participation from Yaletown Venture Partners and individual investors. The company will use the funds to support development for its patent-pending enterprise commerce products.

New York -- Target Corp. is extending its mobile strategy with two new options. The retailer has adopted Like2Buy, a platform that enables the chain’s Instagram followers to easily buy products featured in photos from participating brands. Target also is integrating the software for Apple’s new mobile payments service, Apple Pay, into its mobile app.

By John Gessau, ACI Worldwide

With the news of the iPhone 6 and Apple Watch debuting with mobile wallet capabilities in the marketplace, Apple’s announcement has given the (mobile) payments industry a boost, no doubt about it. But in what direction, and what are the implications for retailers?

Adidas has enlisted marketing technology company Unruly for its latest #predatorinstinct campaign, and as part of the partnership is piloting Unruly’s new In-Feed format. The new format adapts to the look and feel of a Web page in real time across the Open Web.

Nashville, Tenn. – Cognitive computing provider Digital Reasoning has released Synthesys 3.9, the latest release of its machine learning platform for analyzing human language data at scale. Synthesys 3.9 provides capabilities to detect key risk and performance indicators in human communication and automatically connect and aggregate information based on those indicators.