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Amazon targets early adopters with new 'store'
Amazon.com is appealing to early adopters with the launch of a new "store" called Amazon Exclusives.
The company has opened a new store called Amazon Exclusives, which aims to give consumers direct access to hot, innovative products from up-and-coming brands. For now, the store will focus on electronic accessories, toys, sporting equipment and some fashion items. It will also sell some products featured on the TV program Shark Tank.

