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Study reveals online shoppers’ pet peeves
A new consumer survey from e-gift software provider Loop Commerce reveals some common reasons why consumers are hesitant to buy gifts online.
The survey shows that one in four (25%) respondents cited worrying about buying the wrong size, while another roughly one in four (24%) respondents cited worrying about the hassle of returns as the most common reasons they hesitate to buy gifts online. Nearly one in five (18%) respondents cited concern about getting their gift to the recipient on time.
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Supply Chain Challenges
Today’s consumer is driven by an “I want it now” mentality, yet retailers are still not prepared to deliver. Reducing the time it takes an order to arrive at a customer’s home is every retailer’s objective, but while quicker fulfillment makes customers happy, it comes at a cost.

