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Hy-Vee launches mobile shopping app
WEST DES MOINES, Iowa — Hy-Vee has introduced a mobile application that it said could make locating pie crust in its stores as easy as saying "pie."
The supermarket chain announced the release of the app, which allows customers to locate products, browse ads, search for recipes, build shopping lists, shop and interact with the company through social media. The app is built on the AT&T Mobile Enterprise Applications Platform and uses Taqtile Mobility's Shingle solution.
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SuperValu appoints marketing exec
Minneapolis -- SuperValu Inc. said Tuesday it has named Michael Moore as executive VP and chief marketing officer.
Moore, 47, joined the company in 2011 in the role of business transformation officer. He succeeds Julie Dexter Berg, who left the company to return to the West Coast.
Moore previously held a variety of executive leadership positions within customer business development at Procter & Gamble.