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Sales & Marketing

  • Drink soda, eat chips, aid illiteracy effort

    Dollar General shoppers have until Aug. 19 to participate in a PepsiCo cause marketing initiative involving country mega star Brad Paisley.

  • J.C. Penney to implement complete suite of Oracle Retail applications

    Redwood Shores, Calif. -- J. C. Penney Co. will implement a complete, open and integrated suite of Oracle Retail solutions designed to streamline operations and improve the cross-channel customer experience. The department store retailer will deploy applications in a host of critical areas, including merchandising, supply chain and store operation, to support its transformation initiatives.
     

  • Survey: Amazon is top mobile commerce partner

    Chicago -- Amazon ranks as the coolest mobile or social affiliate program,  according to a survey conducted by EPiServer, a provider of multichannel digital marketing and e-commerce software. The  survey was conducted among CEOs, VPs, directors and e-commerce managers at more than 94 organizations including retailers, manufacturers, wholesalers, catalogers, web-only merchants and local-retailers.

  • Best Buy revamps Geek Squad, IT services

    NEW YORK — Best Buy plans to hire 500 new Geek Squad staffers. The move comes some two weeks after the retailer said it would lay off 600 existing workers in the tech support arm of its business as it looked to focus the group less on basic installation services and more on remote tech consulting. It also comes as Verizon announced it was partnering with Geek Squad to offer services to meet the information technology requirements of small and mid-size businesses across the country.

  • Fujifilm names new U.S. executives

    VALHALLA, N.Y. — Fujifilm Holdings America Corporation announced that, effective June 28, Kaz Yamamura has been named as the new president of Fujifilm Holdings America Corporation; and Go Miyazaki has been promoted to president and COO of Fujifilm North America Corporation.

    In his new role, Yamamura will also serve as the new chairman and CEO of Fujifilm North America Corp., overseeing management of eleven Fujifilm companies that operate in the United States. He is also a member of the board of directors and corporate VP Fujifilm Corp.

  • Improving housing market helps drive spending in June

    NEW YORK — The Deloitte Consumer Spending Index continues to rise, thanks to improvements in the housing market.

  • Best Buy to hire 500 new Geek Squad staffers; teams with Verizon to offer IT support to businesses

    New York -- Best Buy plans to hire 500 new Geek Squad staffers. The move comes some two weeks after the retailer said it would lay off 600 existing workers in the tech support arm of its business as it looked to focus the group less on basic installation services and more on remote tech consulting. It also comes as Verizon announced it was partnering with Geek Squad to offer services to meet the information technology requirements of small and mid-size businesses across the country.

  • Guess taps licensee for new leadership

    Frank Rescigna is the new president of worldwide licensing at Guess? Inc.

    In his new role Rescinga will report to Guess CEO and co-founder Paul Marciano. Rescinga previously served as president of Viva, a Guess eyewear licensee.

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