Sales & Marketing

PLANO, Texas — Snapple has taken a page from Seinfeld, the often self-described “show about nothing,” in its latest marketing gambit. 

Woonsocket, R.I. – CVS is adding a feature to its mobile app that allows customers to check for potential drug interactions by comparing over-the-counter medications they buy with existing over-the-counter and prescription medications they already take. Customers can enter the name or scan the UPC barcode of drugs and have the app’s drug interaction checker automatically compare available product details against medications in their secure personal pharmacy histories.

EVERETT, Wash. — Bealls is looking to Fluke Networks to help it address network issues and monitor the performance of its applications in the wake of the retailer's growing e-commerce business.

Fluke's Visual TruView solution will give the retailer comprehensive visibility into all key systems and applications across more than 500 network locations, enabling immediate remediation of performance issues and minimizing the impact on its 13,000 employees, customers and sales.

The mantra of “move, nourish, believe” occupies a prominent spot on the blue walls of Lorna Jane, Santa Monica, Calif. With its bright colors, fashionable accents, and welcoming atmosphere, the store has an upbeat, sporty-girl vibe that is very much in keeping with the Australian active wear brand’s positioning. Motivational expressions can be found throughout the space.

Minneapolis -- Target said it plans to open a new store in Spokane, Wash., in July 2014.

The 135,000-sq.-ft. store, part of the Regal Plaza shopping center, will be the retailer’s third location in the Spokane area.

East Cleveland, Ohio -- A switch from fluorescent lights to LED in its frozen-food cases will result in total annual energy and maintenance savings of approximately $570,000 for Stater Bros. The supermarket retailer has retrofitted the cases in nearly all of its 166 stores with GE’s LED refrigerated display lighting,

After evaluating lighting options, Stater Bros.’ retail marketing team chose GE’s 17-watt Immersion RV40 LED systems to replace the 60-watt fluorescent fixtures in freezer cases.

Chestnut Hill, Mass. -- Swedish children’s wear brand Polarn O. Pyret USA has opened its first Boston-area store at THE STREET in Chestnut Hill, according to WS Development, the center’s developer and owner. This is the fifth Polarn O. Pyret (pronounced POH-lahrn oh PEE-rhet and nicknames PO.P) in the U.S. and the fourth on the east coast.

CITY OF INDUSTRY, Calif. — Newegg, a leading electronics-focused e-retailer in the U.S., has launched a “flash sale” site, NeweggFlash.com.