Skip to main content

Sales & Marketing

  • Brand Keys: Back-to-school sales to decline; Amazon and Wal-Mart strong

    New York -- Households with school-age children (pre-kindergarten through 12th grade) plan a big cut-back in back-to-school spending. Results of the 2013 Brand Keys Back to School Report Card show that there will be a year-over-year decrease of 10% in back-to-school spending, or an average spend this year of just more than $600 per household.

    However, not every retailer will experience a decline in back-to-school profits. This year, the eight retailers showing the greatest increase in consumer intent-to-shop were:

    1. Amazon

  • Trend report shows rise in QR and UPC mobile barcode scanning

    Scanbuy, Inc. released a quarterly trend report showing continued rapid growth of QR code and UPC mobile barcode scanning traffic. The report shows more than 21 million scans processed in the second quarter of 2013 — good news for retailers who are upgrading their mobile capabilities.

  • Staples: Many Canadian back-to-school shoppers want online options

    Toronto, Ontario – More than four-in-10 (44%) Canadian back-to-school shoppers want more online options. A new survey from Staples Canada, the Staples Back-to-School Annual Study, also indicates that 70% of Canadian back-to-school shoppers consider a back-to-school budget important.

    The survey also uncovered a number of regional differences in back-to-school preferences, such as:

  • Scotts Miracle-Gro bolsters board

    MARYSVILLE, Ohio — The Scotts Miracle-Gro Company, a leading global marketer of branded consumer lawn and garden products, has appointed Lieutenant General (retired) John Randolph Vines to its board of directors.

    "We are pleased to have John as an addition to our board," said Jim Hagedorn, chairman and CEO. "His wide-ranging leadership, strategy and team-building experience will be an exceptional benefit to us."

  • CVS/Pharmacy opens at Parkesburg, Pa., center

    Parkesburg, Pa. — CVS/Pharmacy recently opened a 7,940-sq.-ft. store at the Parkesburg Shopping Center in Parkesburg, Pa. CVS purchased the business of the location’s previous occupant, Longenecker Pharmacy, an independent, family-owned chain.

    The 56,652-sq.-ft. development is exclusively leased and managed by Levin management www.levinmgt.com. The center serves a population of more than 34,600 people within a five-mile radius. Average household income is more than $67,500. Daily traffic count is about 23,800 vehicles.

     

  • Rue21 tries on new store format

    WARRENDALE, Pa. — Rue21, a leading specialty apparel retailer for young women and men, is trying out a new store format on for size, and about to give guys something to smile about in the process.

    The retailer has opened its first RueGuy stores in Bay Shore, N.Y., Harlingen, Texas, and New Boston, Ohio. The approximately 6,000-sq.-ft. stores are the first of seven RueGuy stores slated to open across the U.S. during August. The company is on target to open approximately 20 RueGuy stores by the end of the year.

  • Guitar Center names communications chief

    New York -- Guitar Center has named Christopher Ian Bennett as the company's first-ever VP communications and corporate affairs.

    In his previous role, Bennett led Best Buy Canada's corporate communications department under Mike Pratt, who is Guitar Center's new CEO.

    In his new role, Bennett will be responsible for the overall internal and external communications strategy of Guitar Center and affiliated brands, and will be charged with driving a clear and singular message.

     

  • Free market voice argues for Walmart’s Boston presence

    Left-leaning individuals in large urban areas find lots of reasons to dislike Walmart, so it is noteworthy when someone in a liberal stronghold forcefully sides with Walmart and personal freedom.
     
    That was the case in Boston this week when the Boston Globe ran an article by Shirley Leung with the headline, “It’s time to say yes to Walmart.”

    She acknowledged the familiar narrative put forth by those who seek to block Walmart’s expansion.

X
This ad will auto-close in 10 seconds