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Sales & Marketing

  • Interbrand Design Forum names managing director

    Dayton, Ohio -- Retail design and brand strategy firm Interbrand Design Forum, the retail division of Interbrand, said it has hired Dirk Defenbaugh as managing director.

  • Wal-Mart launches smartphone trade-in

    Bentonville, Ark. – Starting Sept. 21, consumers will be able to receive immediate credit toward the purchase of a new smartphone when they trade in their current smartphone at more than 3,600 participating Wal-Mart stores and Sam's Club locations across the U.S. Wal-Mart's trade-in program offers an immediate credit from $50 to $300 for more than 100 smartphones.

  • Project: Worldwide acquires Mercury 11

    Dallas – Independent agency network Project: Worldwide intends to acquire Mercury 11, a social media and marketing technology agency with retail and shopper marketing focus. The agency will be integrated with Project’s shopper marketing engagement agency Shoptology.

  • McDonald’s same-store sales mostly show improvement

    Oak Brook, Ill. - McDonald's Corporation reported increased same-store sales in all but one segment during August 2013. Same-store sales increased 0.2% in the U.S. compared to the same month in the previous year, and also grew 3.3% in Europe and 1.9% globally.

    However, same-store sales in Asia-Pacific, Middle East and Africa (AMPEA) declined 0.5%. McDonald’s cited negative sales results in Japan and China, partially offset by positive results in many other markets and the shift in timing of Ramadan. Systemwide sales improved 2.8%.

  • Restoration Hardware continues upward momentum

    Restoration Hardware plans to open full line design galleries in Greenwich, Atlanta and Los Angeles in 2014, and is currently in negotiations to open more than 30 locations in other key markets. The next generation full line design galleries will be larger and showcase the company’s assortment and new businesses.

  • One Step Forward, Two Steps Back

    An article that recently caught my eye adds more evidence to my growing suspicion (and I know I am far from alone in this) that the near-term to mid-term retail outlook might not be quite as positive as we may have thought just a few months ago. The piece, “Gap Stands out Among Retailers in Tough Quarter,” in Women’s Wear Daily highlighted the sobering second-quarter numbers from a long list of big retail brands. As the title implies, Gap, Inc.

  • McCormick appeals to tailgate cities

    SPARKS, Md. — McCormick is appealing to football fans who enjoy tailgating, and identified the Top 10 Tastiest Tailgate cities in the U.S. to promote its Grill Mates seasoning.

    In a joint venture with Bert Sperling, a leading "Best Places" researcher, McCormick Grill Mates analyzed 31 cities in the U.S. with professional football teams to identify the Top 10 in the country.

  • Transwestern brings on new managing director

    Los Angeles — David K. Henry will join Transwestern as a Los Angeles-based managing director. He will lead the West Coast Tenant Advisory Services group and serve occupier clients with locations throughout the U.S. along with the tenant advisory group’s international alliance with Paris-based BNP Paribas Real Estate. Henry will also join the firm’s National Tenant Advisory Steering Committee.

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