Sales & Marketing

With Amazon’s customer retention rate hovering north of 90%, customer loyalty initiatives are understandably at the top of every retail CMO’s to-do list. Of course, it’s harder these days to find room in consumers’ wallets for another membership card, what with American households belonging to an average of 22 loyalty programs, according to the loyalty research unit Colloquy. But Colloquy also found that each household’s activity was concentrated on fewer than half that number of programs.

Ann Arbor, Mich. - Domino's Pizza is opening its first store in Paraguay. Grupo Vierci, master franchisee for Domino’s Pizza Paraguay, plans to open three new stores in the Asuncion area of the country by the end of May 2014.

Ebates has enlisted Epsilon, an Alliance Data (ADS) company, to help the leading online cash back shopping platform enhance its global email marketing services.

Per the multiyear agreement, Epsilon will provide robust, targeted email marketing services focused on driving sales and creating a more personalized experience for customers across Ebates' suite of websites and rewards programs including Ebates.com, Ebates.ca, Ebates Korea, FatWallet.com and Pushpins.

New Albany, Ohio – Abercrombie & Fitch Co. reportedly plans to shift its marketing and merchandising focus from teens to college students. According to Bloomberg, Abercrombie executives said they will shift marketing, assortments and pricing to appeal to the collegiate market.

Columbus, Ohio — Lane Bryant has opened a new store at The Shops at Pembroke Gardens, a lifestyle center in Pembroke Pines, Fla.

The grand opening celebration will take place March 7 – 9. Lane Bryant, a wholly owned subsidiary of Ascena Retail Group, owns and operates 805 stores nationwide.
 

Seattle - Starbucks Coffee Company and the Disneyland Resort will open a new company-owned Starbucks location at Downtown Disney in Anaheim, Calif. This store will be the first of four to be operated by Starbucks across Disney properties in the U.S.

White House | Black Market creates a welcoming ambience at its store in Yorkdale Centre, Toronto, the company’s first location outside the United States. The 3,063-sq.-ft. space has the look and feel of an intimate boutique.

Oak Brook, Ill. – U.S. same-store sales dropped 1.4% at McDonald’s Corp. during February 2014, with global same-store sales declining 0.3%.

Other segment same-store results for McDonald’s during the month included a 0.6% increase in Europe and a 2.6% decrease in Asia-Pacific/Middle East/Africa (APMEA). The company cited severe weather and challenging industry dynamics in affecting its U.S. same-store sales performance.