Sales & Marketing

Plano, Texas – Pizza Hut is launching an omnichannel summer promotion tying in to the upcoming release of the Aug. 8 “Teenage Mutant Ninja Turtles” live action film. In addition to a custom national television spot and special menu items, the promotion features a number of digital components.

Acosta Sales & Marketing, a leading full-service sales and marketing agency in the consumer packaged goods industry, has reported that more than 30 national leading consumer brands and 100 grocery retail banners have pledged to support this generation of veterans by participating in the 2014 Wounded Warrior Project Believe in Heroes campaign.

Believe in Heroes benefits Wounded Warrior Project (WWP), a nonprofit organization whose mission is to honor and empower Wounded Warriors.

Seattle – The Federal Trade Commission (FTC) has reportedly drafted a complaint against Amazon.com regarding what it says have been millions of dollars in unauthorized in-app purchases by children using Amazon devices. According to Reuters, the FTC wants to Amazon to make refunds of unauthorized child purchases of digital goods and services within existing apps downloaded by their parents, as well as compensate the FTC for court costs.

Vancouver – Lululemon Athletica Inc. is reportedly considering going private. According to the Wall Street Journal, advisors to Chip Wilson, founder, director and former CEO and chairman of Lululemon, have been speaking with private equity firms including Leonard Green & Partners about possibly taking the retail chain private, although no specific deal is imminent.
   

Ikea has partnered with Feeding America, the nation's largest domestic hunger-relief organization, to sponsor an in-store program that supports national children's hunger programs.

These programs include giving free meals and snacks to low income children, as well as giving out nutritious easy-to-prepare food for children to take home on weekends, in addition to other programs to meet the needs of hungry children.

New York -- A physical store presence is key to most retailers for their online growth strategy, according to a new report by Moody’s Investor Services. Based on existing data, Moody’s estimate online sales as a percent of total retail sales are just 6% today, and will increase to 7.1% by 2016, and potentially reach a double-digit (mid-teens) share of the total retail sales pie in about five years.

A lot of retailers hold contests, but few discover winners as worthy of recognition as the difference-makers who participated in specialty retailer Christopher & Banks inaugural Amazing Women contest.

The operator of 543 stores recently named the winners of its Amazing Women contest that was launched in April in conjunction with Mother’s Day. More than 1,700 nominations were received in the contest that sought to celebrate the women who raise, cheer on, care for and support future generations.

Hershey’s Chocolate World immerses shoppers in all-things Hershey. The two-level, 13.000-sq.-ft. store, which has a 74-ft. high Hershey’s Milk Chocolate Bar that visitors can walk through and entrances styled to resemble Hershey’s Kisses, is designed as the ultimate brand experience. Custom chocolate sculptures of the Statue of Liberty, made of almost 800 lbs. of pure Hershey’s Milk Chocolate, and the Empire State Building, made of 1,800 Hershey’s Milk Chocolate bars, make idea photo ops.