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Steve Madden personalizes shoppers’ online experience
Shoemaker Steve Madden is partnering with omnichannel personalization company Certona to tailor shoppers’ experiences online.
“We are proud to add Steve Madden to our roster of fashion clients,” Certona CEO Meyar Sheik said. “Certona will enable Steve Madden to best connect and engage with their loyal community while delivering the most personalized customer experiences across their touchpoints.”
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West Elm to join Town Center of Virginia Beach
Virginia Beach, Va. -- Home furnishings retailer West Elm will open a new store at Town Center of Virginia Beach, the retailer’s first in the Hampton Roads market.
The new store will be located on Main Street on the first floor of the newly constructed 4505 Main Street Tower, next to the recently announced Anthropologie store. A grand opening is slated for 2015.