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Sales & Marketing

  • Survey: Retailer use of social media for product development grows 550%

    Boston -- The current use of social media data by retailers for merchandise planning is limited, with only 39% using it for product development and only 35% using it for promotional planning.

  • New Seasons Market deploys Index for customer experience

    San Francisco –- New Seasons Market (NSM) is deploying the new Index online commerce personalization solution at its stores to deliver end-to-end security and personalized customer experiences. The collaboration with Index provides NSM with a real-time understanding of customer behavior while helping to deliver relevant product recommendations and shopping experiences that savvy consumers now expect both online and offline.

  • Survey: Breaches don’t change consumer behavior

    Bedford, Mass. -- Almost 50% of consumers have fallen victim to at least one data breach and 45% say they are not confident they know all instances of when their personal information has been leaked. However, according to a survey conducted by RSA, the security division of EMC, in conjunction with the Ponemon Institute of more than 1,000 U.S. consumers, in many cases behaviors toward security have not changed.  

  • New York & Company names Kohl’s veteran as president, COO

    New York -- New York & Company announced that John Worthington has joined the company as president and COO, effective immediately. Worthington will lead the company’s store operations, real estate, outlets, finance, IT, sourcing and logistics areas.  

  • Paul Frank to open omnichannel holiday pop-up store

    Los Angeles -- Lifestyle brand Paul Frank is launching a pop-up shop at the Paramount Hotel in New York City, now through Jan. 30, 2015, with omnichannel features. Customers can participate in two digital activations featuring the face of Paul Frank, Julius the monkey.   

  • Merger magic evident at Office Depot

    Sales continued to decline at Office Depot in the third quarter, but CEO Roland Smith said excellent execution allowed operating profits to more than double.

    Total company sales on a pro-forma basis to reflect the merger of Office Depot and OfficeMax declined 3% to $4.1 billion during the period ended Sept. 27. The top line decline was steeper at the company’s 1,851 unit North American retail division where sales declined 7% to $1.7 billion due to store closures and a 3% same store sales decline driven by a reduced transaction volume. 

  • IDC Retail Insights: Top 10 retail predictions for 2015

    Framingham, Mass. -- By 2017, three times as many retailers as now will explicitly underpin their customer and operations strategies on 3rd platform technologies. That’s one of IDC Retail Insights’ top 10 worldwide retail predictions for 2015. IDC  revealed the predictions during a Web conference, IDC FutureScape: Worldwide Retail Agenda 2015 Predictions.        

  • Eddie Bauer opening holiday pop-up with Twitter-activated vending machine

    Seattle -- Eddie Bauer is opening a pop-up store in New York City on Thursday, Nov. 6. The pop-up will be open through Feb. 14, 2015 and transform into a permanent flagship store to reopen in spring 2015. The store is located in the Union Square area of Manhattan.  
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