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Study: Mobile retail traffic grows 112%
San Francisco — There has been a 112% increase in mobile traffic to retailer websites in the past year while desktop traffic dropped 4%. According to analysis of billions of user sessions to U.S. retailers’ desktop and mobile websites and apps between October 2013 and October 2014 by mobile solutions provider Skava, mobile Web accounts for 85% of total traffic for retailers, dominating mobile apps’ 15% share.
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Meijer readies digital coupon promotion
Grand Rapids, Mich. — Meijer is offering a 20% coupon on Monday, Dec. 1, which it is calling “Digital Monday,” through its mPerks digital loyalty program. The mPerks Monday promotion includes a 20% coupon through mPerks that can be used on one electronics, apparel or general merchandise item.
Meijer credit card customers who have a 15% reward coupon can use it in addition to the mPerks Monday. The coupon will be available for mPerks subscribers to clip Nov. 30 through Dec. 1 and will only be available for use on Dec. 1.

