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Sales & Marketing

  • Walgreens unveils 'Well Beyond HIV' campaign

    Walgreens is launching a new national campaign highlighting how people are aging well beyond their HIV diagnosis.

    The centerpiece of the campaign is a traveling art exhibit, curated in collaboration with the Graying of AIDS, an independent documentary project and educational campaign.

    The exhibit provides a glimpse into the lives of older adults living with HIV and will make its first stop in Miami on Jan. 17.

  • Report looks at price war between Amazom.com and Walmart.com

    New York -- A new index called the Price Perception Index provides insight into digital pricing strategies. The index, created by e-commerce startup Bommerang Commerce, measures how retailers optimize prices to attract buyers, compete with other retailers and build their business on a mix of profit margins and volume.

    The first Price Perception Index looks at the complex competition between Amazon.com and Walmart.com.

  • Tops Friendly Markets to close 27 pharmacies

    WILLIAMSVILLE, N.Y. — Tops Friendly Markets, a grocer in upstate New York, northern Pennsylvania and western Vermont, is closing pharmacy departments in 27 of its 162 locations this month and transferring pharmacy prescriptions and inventory to five CVS/Pharmacy and 22 Rite Aid locations near each affected store.

  • Aerosoles to create integrated online storefront, mobile, call center

    New York -- Footwear retailer and manufacturer Aerosoles has teamed with Digital Management Inc. to enhance its website and deploy an advanced, feature-rich, secure e-commerce website with Responsive Web Design for mobile optimization.

    The mobile-optimized e-commerce website and call center are fully integrated with the DMI Order Management System, which synchs with store and warehouse locations for fulfillment.

  • RadioShack offered $500 million loan from Salus Capital

    New York -- RadioShack could receive another dose of life support. According to a report by the Wall Street Journal, Salus Capital Partners has offered to provide $500 million to RadioShack Corp. in a kind of debtor-in-possession loan used by companies to fund operations in bankruptcy.

  • Fred's hires former Family Dollar exec as COO

    Fred's Super Dollar has turned to a former Family Dollar and CVS executive to become its next president and chief operating officer.

    Michael Bloom brings to Fred's more than 30 years of experience in small-box general merchandising, supply chain management and store operations, the company said. Most recently, he served as the president and COO of Family Dollar Stores. 

  • What’s Your Omni-Story?

    By Jim Singer, A.T. Kearney, and Ryan Mathews, Black Monk Consulting

  • Marsh Supermarkets to launch first iBeacon platform for new Apple Watch

    Indianapolis -- In what is described as the first iBeacon-wearable integration at retail, Marsh Supermarkets and inMarket have announced the deployment of a closed-loop iBeacon platform that will enable Apple Watch users to receive interactive alerts and other content on their devices based on their proximity to the beacons. The platform will be rolled out throughout Marsh’s 75 stores.

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