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Michael Kors names Hugo Boss executive as menswear VP
London - Michael Kors Holdings Ltd. has named Marcel Ostwald to the newly created role of senior VP, menswear. Ostwald spent the last 11 years at Hugo Boss, where his most recent title was senior head of creative management and concept design for Boss Sportswear.
Ostwald’s appointment, effective Aug. 1, fills a key role in Michael Kors’ growing menswear business. Ostwald will work closely with Michael Kors and Mark Brashear, president of menswear, in developing the creative brand strategy and product vision for the men’s division.
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Imprint Plus: Name Badges Can Make a Difference
“A name badge stating a sales associates’ name, title and area of expertise is a personalized introduction to the customer, one that the survey clearly establishes as a pathway to developing better customer relations with the retailer, as well as generating more sales and frequent visits,” says Marla Kott, CEO of Imprint Plus.

